80/20 Marketing Rule – Training Modules

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The goal of the 80/20 marketing plan is to increase your lead generation while minimizing your time. Your lead generation will increase if you focus on getting people to your website to use your IDX (home search). The best source of traffic for this is Google.

So the goal of the 80/20 rule to to show you the strategies it takes to move you up Google without taking up all of your day in executing. (Social media is important as well, but view all social networks as a tool to help your SEO. If you aren’t familiar with how this is the case then watch the 80/20 Training Program orientation video.)

Training Modules Introduction

Watch this video to understand how the training program is structured. Best watched in full screen mode.

The rest of the videos below give you the overview for each of the modules. Then on each module page there is the outline showing exactly how to apply the 80/20 rule for each topic along with all the tutorials referenced in the video overviews.

How To Follow This Program

What you need to do is watch the modules in order. The most important one being Module 1 as that is the actual daily marketing plan you will follow everyday to move your website up Google. Even if you don’t get “why” you are doing what is shown in the daily plan, just do it so your site is in SEO motion. You will learn the “why” as you get through the rest of the modules.

Modules 2-5 are the tasks needed to setup your online marketing infrastructure. Keep in mind the goal and purpose of this training program (to get on top of Google so people will find and use your IDX).

To keep things simple, focus primarily on doing all the items in the 20% effort sections for each module. This will ensure you can finish the work quickly while still maximizing your results.

Delegate Most Of The Work For Extremely Minimal Fees

You don’t have to be the one to do all the tasks covered in the modules. Check out this video here on how to find very cheap labor to help you with your online marketing work. What you can do is find people to do the work for you and refer them to the respective module and list of tutorials to complete (this is one of the reasons this training program is in module form).

Pre-Module 1: New Member Get Started Guide

If you are brand new to Tizish or to using your website system then it’s best that you first follow this guide. This guide shows you step by step the basic items you need to learn about your website system that you will come across in executing the training modules (such as posting content, photos, video, etc). This will lead you right into Module 1.

View the new member get started guide here.

Pre-Module 2: All The WordPress ‘How To’ Tutorials

This isn’t a module to follow step by step. Instead it’s the archive that lists all of the WordPress tutorials so you know how to use your website system.

View all the WordPress ‘how to’ tutorials here.

Module 1: The Daily Blogging/SEO Marketing Plan

Best watched in full screen mode.

View the outline and tutorials for this module.

Module 2: Your Website Setup

Best watched in full screen mode.

View the outline and tutorials for this module.

Module 3: Social Media and Brand Presence

Best watched in full screen mode.

View the outline and tutorials for this module.

Module 4: Search Engine Optimization

Best watched in full screen mode.

View the outline and tutorials for this module.

Module 5: Blogging

Best watched in full screen mode.

View the outline and tutorials for this module.

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