How To Best Setup and Use Facebook’s New Timeline Profile For Branding! Webinar Playback!

by Josh Galvan

in Branding, Facebook, Featured, Free TZ+ Marketing Group Webinars, Section 7: Social Media Marketing Implementation, Social Media

socialmedia webinar 300x300 How To Best Setup and Use Facebooks New Timeline Profile For Branding! Webinar Playback!In this webinar you will learn everything you need to know about Facebook’s new profile system named “Timelines.” This is a huge step forward in their redesign and offers great opportunities for Branding and marketing your messages/updates.

Here is a quick review of what we will cover:

1. A look at where peoples eyes gaze the most on the new layout (based on eye tracking studies) so you know where to put important branding messages.

2. How the timeline news feed works and how you can customize it.

3. Privacy settings to be aware of. Do you realize that this timeline profile setup is meant to display all of your postings even made? Timeline was given that name was a reason.

4. Marketing tips for where you should be putting marketing messages you want visitors to know about you and your business.

5. The easy and cost effective way to get professionally designed branding images and tools for your new profile (for instance, I got my custom designed FB Timeline photo done for $5).

6. Quick review on the important elements of Facebook updates as of now.

Notes Used On The Webinar

1. Get Timeline here https://www.facebook.com/about/timeline

2. Understand where people’s eyes look when viewing Timeline profiles

- http://eyetrackshop.com/newsroom/mashable-study-facebook-timeline-vs-old-profiles-how-people-view-them-differently

3. Important Branding items with Timelines

a. Branding photo – Get the sizing right by using this template https://fbcdn-sphotos-a.akamaihd.net/hphotos-ak-snc7/419608_2808015923721_1358388000_32513788_1357715727_n.jpg

b. Personal photo ‘comment’ with information

c. About Section

-Link to your FB Page from timeline

-Contact details in ‘about’ section

-Contact details in ‘work’ section

d. How to highlight posts and make full width

4. How your Timeline feed works

a. How to control who can see your posts

b. How to add/remove posts

c. Understand your activity log

5. Privacy settings

-Review of all the privacy settings

-Be aware of 3rd party apps and how they function with your website

6. Most Common FB items to do for a better user experience

a. Create lists to manage friends

b. Manage your news feed options

7. Badges

a. Put personal profile badge on your about page (sidebar)

8. Get A Custom Designed Facebook Timeline Banner for $5!

a. http://fiverr.com/nosociallimits/design-your-new-facebook-cover-timeline-photo-to-promote-your-brand-or-business-in-24-hours

How To Use Google+ For SEO In 2012 – Webinar Playback!

by Josh Galvan

in Featured, Free TZ+ Marketing Group Webinars, Google Plus, Search Engine Optimization, Section 6: SEO Implementation, Section 7: Social Media Marketing Implementation, Training Center Archives

seo webinar 300x300 How To Use Google+ For SEO In 2012 Webinar Playback!On this webinar we will learn everything you need to know about Google+ and more specifically how Google+ is crucial for your websites SEO and traffic generation now more than ever.

Here is a list of the items you will learn:

1. General overview of Google+ and why it’s here to stay (which is why you need to care and pay attention to it).

2. Why you need a strategy for Google+ now.

3. How having friends in circles will lead to better SEO for you.

4. What I am referring to as “Identity SEO” and how to implement it with your Google+ account. This one is the core and future of SEO for you as a real estate agent. Plus, it’s easy to do! (you’re already doing it without knowing it)

Click to continue…

How To Connect Your Google+ Brand Page To Your Website

by Josh Galvan

in Featured, Google Plus, Search Engine Optimization, Social Media, Training Center Archives

In this video you will learn how to put a Google+ Brand Page Badge on your WordPress website. This is important so that Google knows what website is connected to your brand so that it can in turn figure out what content you talk about and return your results to to searches made by users that match those queries.

Here is the link shown in the video http://bit.ly/umqEUn

How To Setup The Google Authorship Markup In WordPress

by Josh Galvan

in Featured, Google Plus, Search Engine Optimization, Social Media, Training Center Archives

In this webinar you will learn how to add the Google Authorship tag to your blog articles in Google’s search results. Here are the steps covered in this video:

If you get an error when following the steps on this video, then you must do what is shown on this image found here. So be sure to view this image and do what is shown.

Here are the steps and links shown in the video.

1. Log into wordpress

a. Go to your WordPress Menu and add the “author” relationship to your about page.

b. Link to your Google Profile account using rel=”me” and the rel=”author” tag on your about page where you put the “author” tag on. Use this link below as shown in the video.

- <a rel="me" href="HTTP://ENTERGOOGLEPROFILEURLHERE?rel=author">+GOOGLENAME</a> -

2. Test to see if Google recognizes your authorship

- http://www.google.com/webmasters/tools/richsnippets

3. Make an authorship request

- https://spreadsheets.google.com/spreadsheet/viewform?formkey=dHdCLVRwcTlvOWFKQXhNbEgtbE10QVE6MQ

4. Connect your Google+ Page Direct Connect

-Put the Google+ badge on your website

-Add your website link on your Google+ Page

5. Start using the +1 button to let Google know your topics of relevancy

Why Google+ Is So Important For SEO Now

by Josh Galvan

in Featured, Google Plus, Search Engine Optimization, Training Center Archives

In this video you will understand why Google+ matters for your SEO now. The simple reason is that the more they know about your and the topics you create content on then the better your content can do in their search results because they are integrating Google+ heavily with search.

-Authorship markup

-They are indexing Google+ status updates. Why does that matter? (links and relevancy)

-Your friends will see your content in their personalized search results

-Your friends will see your profile when searching for topics related to you

So what do you have to do about this?

1. Setup Authorship Markup

2. Connect your brand page with your website

3. Start using the +1 button on relevant content (and your content across the internet)

How To Literally Save Thousands On ALL Aspects Of Your Online Marketing (No Exaggeration)

by Josh Galvan

in 80/20 Rule Training Program, Featured, Fiverr, Free TZ+ Marketing Group Webinars

onlinemarketing webinar 300x300 How To Literally Save Thousands On ALL Aspects Of Your Online Marketing (No Exaggeration)In this video you will be introduced to the website Fiverr.com. This website is a place where you can find people to do a wide variety of tasks for $5.

Here is a quick example of the kind of work you can find:

  • Facebook Landing Page Design
  • Twitter Branding Design
  • Copywriting
  • Video Production
  • Flyer design
  • Business Card design
  • Logos
  • Email banners and email templates
  • Website graphics
  • QR Code creation
  • Social media profile setup
  • And so much more…

How To Best Use Fiverr.com

The best way to use Fiverr.com is in conjunction with our 80/20 Rule Marketing Plan. The reason we say this is because Fiverr is a great place to find inexpensive labor, but it’s not a place that you go to in order to find ‘market knowledge’ necessarily (for $5 that’s really a stretch there if you want real value).

So when used with our 80/20 Rule Marketing Plan you can get the market knowledge part taken care by referring them to what we have put together. That way they can focus on simply doing tasks and you can be assured that what you are getting is on the right track in terms of online marketing effectiveness.

Check out the video below to see how Fiverr works and why using it with our 80/20 Rule Marketing Plan is best.

Things you shouldn’t find help with on Fiverr

  • Social Media Promotion such as getting FB likes, comments, +1′s, Twitter followers, sign ups, fans, etc
  • SEO with tasks such as link building

The reason is that these are mostly all very spammy and they will actually hurt you SEO efforts. Watch the video to get why and how.

Update: How To Best Make Requests & Save Time

How To Create and SEO The Landing Pages For All The Cities You’re Targeting In Google

by Josh Galvan

in DSIDXPress, Featured, Search Engine Optimization, Training Center Archives

In these videos you will learn how to make and SEO your city/community landing pages so that your website can have custom pages for buyers to view listings and market news for multiple cities, while also giving your website the ability to target multiple keywords in Google.

This is the key to having a powerhouse SEO’ed website. Build these landing pages and get traffic from all the cities in your target market in Google.

Steps Shown On The Tutorials

1. Create your community name: CITYNAME Real Estate

2. Make sure your URL permalink is using the same keywords

3. Add the following meta data into the community page.

Title Tag: CITYNAME Real Estate-CITYNAME Homes For Sale – CITYNAME Houses

Meta Description: Search all homes on the CITYNAME Real Estate market. Look through a variety of homes available. View all CITYNAME Homes for sale and find a great deal!

Meta Keywords: CITYNAME, STATE, Real Estate, Homes, Houses

4. Make sure that ‘noindex’ in Unchecked

5. Add your introductory content and IDX listings.
Click to continue…

New Tizish Training Program and Marketing Plan – Webinar Orientation Playback!

by Josh Galvan

in 80/20 Rule Training Program, Announcements, Featured, Free TZ+ Marketing Group Webinars

8020trainingprogram New Tizish Training Program and Marketing Plan Webinar Orientation Playback!This webinar will introduce the new Tizish Training Program and Marketing Plan. The focus for 2012 will be to simplify and refocus on the core online marketing principles that directly aid to lead generation.

Many of the topics and training concepts we will cover have already been taught. However, one thing missing was the big “why” for each section and this caused a lot of confusion on what you should be focusing most on.

The new training program we have now will focus on the 80/20 rule where 20% of your efforts yield 80% of the results.

One huge benefit you will immediately see is that the amount of time you spend learning and implementing online marketing strategies will be drastically reduced without affecting your results.

You can learn more about the new training program by clicking the link here.

On this Webinar we will also cover the training program and marketing plan training outline for the upcoming Webinar weeks ahead.

Read the messages below if you are looking for the video playback and you don't see the video box showing.

Looking For The Video But Not Seeing It?

This content is only for Tizish Members Only. If you are seeing this then that means you tried to access our Member Material without being logged in. Login here and come back to access this page.

How To Get Access For Free?

If you are trying to access the Free Webinars then you must be a member of our TZ+ Marketing Group. Sign up for Free here to access our free tutorials.

Be sure to check out our WordPress Blog System too!

What To Look For This Month

On January 20th, 2012, we will have a Webinar on giving yourself a Website Audit where we will go over everything you need to make sure you have done and set for your site in order to prepare it for 2012 (things changed since 2011). All from the 80/20 rule perspective.

On January 27th, 2012, we will have a Webinar on Search Engine Optimization and everything you need to be doing in 2012. This will also be explained through the 80/20 rule perspective so you will be able to do great SEO without spending so much time doing it.

Local SEO and Social Media Marketing Guide (Yelp & Google)

by Josh Galvan

in Featured, Google, Google Places, Yelp

yelp 300x198 Local SEO and Social Media Marketing Guide (Yelp & Google)There has been explosive growth in the “online reviews” sector and there’s no doubt we will continue to see this trend growing. Checking reviews for traditional service based businesses is the norm today, and now we are seeing the trend moving into more professional service based businesses like Real Estate.

Many real estate agents are reporting how people are finding them on Yelp so it’s already happening. Also, Google is giving these local based listings and reviews high prominence in their search engines and will make this a big part of their Google+ Brand Pages system.

This series of videos outlines everything you need to do to setup your local based marketing infrastructure. If you aren’t sure what local marketing refers to then check out the quick video below on why you need to be on Yelp and Google Places.

1. Why Yelp and Google Places Matter For Real Estate Agents (Reviews Matter!)

Click to continue…

How To Build and SEO Your Google+ Brand Page – Webinar Playback!

by Josh Galvan

in Featured, Free TZ+ Marketing Group Webinars, Google Plus, Section 7: Social Media Marketing Implementation

googlepluswebinar How To Build and SEO Your Google+ Brand Page Webinar Playback!In this webinar we will learn how to build a Google+ Brand page. These brand pages are the equivalent of Facebook Business Pages, but they are instead with Google!

These were just released last week so get in now to claim your presence! I feel these brand pages will do better in the search engines than Facebook Pages because they are built easier for SEO and of course, they are Google properties.

Also, there are many features of Google+ Brand Pages that you can’t do on your Facebook Page that you will understand.

For example, with your Google+ Brand Page you can do status updates to only a select group of fans if you want. So you can make targeted messages that only a certain audience sees. Facebook Pages don’t have this amazing function.

This Is What We Will Cover

1. How to build your Google+ Brand page.

2. How to SEO your Google+ Brand page to maximum exposure and to help your website’s SEO as well.

3. How to integrate your new Google+ Brand page with your website.

Read the messages below if you are looking for the video playback and you don't see the video box showing.

Looking For The Video But Not Seeing It?

This content is only for Tizish Members Only. If you are seeing this then that means you tried to access our Member Material without being logged in. Login here and come back to access this page.

How To Get Access For Free?

If you are trying to access the Free Webinars then you must be a member of our TZ+ Marketing Group. Sign up for Free here to access our free tutorials.

Be sure to check out our WordPress Blog System too!

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