Lesson 6: SEO Introduction and Overview – Webinar Recording
In this webinar I give you an overview of all the main topics you need to understand in order to get started on the right foot with your blogging. Here are the points I covered on this webinar.
1. What is SEO and why does it matter?
2. What is Local SEO?
-Explain effect on mobile SEO.
3. What is On Page Optimization?
-Site Architecture and Crawling
4. What is Off Page Optimization?
–Share link building guide
5. How does Social Media play into SEO?
-Explain Googles battle with real time versus archive type content and how it’s affecting how they rank.
6. What are the SEO strategies we will be using?
-Keyword Variation in blog postings
-Inner Linking using keyword variations
-Show wonder wheel
-Blog commenting for backlinks
-Profile Setup with keywords
-example of trulia link
-Social media syndication
7. What is everything you need to setup for a proper SEO infrastructure for you marketing system?
-Setup Google Webmaster
-Setup Bing Webmaster
-Setup Google Analytics