Lesson 6: SEO Introduction and Overview – Webinar Recording

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Lesson 6: SEO Introduction and Overview – Webinar Recording

In this webinar I give you an overview of all the main topics you need to understand in order to get started on the right foot with your blogging. Here are the points I covered on this webinar.

1. What is SEO and why does it matter?

2. What is Local SEO?
-Explain effect on mobile SEO.

3. What is On Page Optimization?
-Keyword usage
-Title Tags
-Meta Descriptions
-Meta Keywords
-Site Architecture and Crawling
-Duplicate Content
-Inner Linking
-Outter Linking

4. What is Off Page Optimization?
-Backlinks basically
Share link building guide

5. How does Social Media play into SEO?
-Explain Googles battle with real time versus archive type content and how it’s affecting how they rank.

6. What are the SEO strategies we will be using?
-Posting frequency
-Keyword Variation in blog postings
-Inner Linking using keyword variations
-Show wonder wheel
-show freekeywords.wordtracker.com
-show adwords.google.com
-Back Linking
-Blog commenting for backlinks
-DMoz directory
-Profile Setup with keywords
-example of trulia link
-Social media syndication
-Flickr links
-Youtube Links
-Social media
-Additional Blogs

7. What is everything you need to setup for a proper SEO infrastructure for you marketing system?
-Setup Google Webmaster
-Setup Bing Webmaster
-Setup Google Analytics
-Setup Google.com/places/
-Setup biz.yelp.com

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Josh Galvan
Josh Galvan
My focus each and every day is to teach agents and brokers simple and practical strategies that will assist in generating and converting more Internet leads. There is nothing I love more than Internet Marketing, Lead Conversion, and Real Estate. Connect with me on Twitter, Facebook and Google+ at +Josh Galvan.

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