I just read an email from a client that told me how he got a great response (he got an appointment) from an email message I wrote for him for a buyer lead who emailed the following message to one of the properties he came across on his IDX system:
“I’m interested in this property on [I took out the address] but I don’t think the price is realistic….”
That was it. No signature, no other comments….just that! (Like many buyers do online)
In this video I talk about the neuroscience concept named the ‘reticular activating system’ which is basically a fancy way of saying all people have selective attention. You will learn how to leverage this to your advantage when creating marketing messages.
When is the best time to post Real Estate Ads On Craigslist? Here is the answer to this simple question!! (again FB issues with video quality after processing, but the message is what counts!)
Create value in your marketing messages or else no one will pay attention. Here is one example for you to digest so that when you are creating your own, this can serve as a guide. (video quality unfortunately didn’t convert well on FB, but the message is what matters instead of my GQ looks hahaha so kidding).
Watch this video from Nick Segal the President of The Partners Trust and listen to this advice because it is so true and important for social/seo success (especially seo success really). Second, this is from the President of The Partners Trust himself to his agents…what is your company (from the top level) doing to help you with your online business? If nothing, then seriously start thinking twice because a company like this will win with their focus on tech!
Here are several video tutorial links I referenced I would provide to The Partners Trust after doing a presentation there on Maximizing Your Facebook Page.
How To Create A Username – Go to Facebook Username and simply choose the url and name that you want.
Great video response from John Ziemba where he disagrees with me on my comment about focusing your first marketing steps on Google versus Social Media.
This post lists the conversation videos so you can watch them and keep up. We are discussing the role of Google/SEO and Social Media in your real estate business and while we are saying things that seem different, they are pretty much the same concepts…all that is missing is the context of when to implement SEO and/or a Social Media Marketing Campaign.
In this video I’m doing another question and answer. This time I am answer the following question:
“What are the best marketing tools I should have under my belt? I’m going to begin my online marketing very heavily in September and I want to make sure I’m prepared.”
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