Step 4.a. Setup Your Daily Marketing Plan

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*IMPORTANT UPDATE*

The training program has been updated. To view the new training program then check out this link found here. Everything you will learn in this section with the old training program is still applicable but it’s best to follow our new format as the online marketing landscape has changed a little.

This begins the part of the training program where you will start your daily marketing plan. The daily marketing plan at this phase begins with the content creation phase, but it will grow to include SEO, Social Media, and Email marketing daily/weekly activities. These updates to the daily marketing plan will be included with each of the specific lesson that adds more to the daily plan (ex: Step 6 Adds Link Building tasks to the daily marketing plan).

The are two goals of the daily marketing plan that we teach. By focusing on these two goals in combination with everything covered in step 2 of the training center then your SEO will begin working. Here are the two main goals to make sure your SEO works:

  1. To provide you a system to stay consistent with posting content to your blog.
  2. To provide you a system that reduces your overhead and helps you manage your time with posting content consistently to your website.

The way this will work is by using the following outlets:

  • Google Alerts
  • Posterous
  • Onlywire
  • Your Mobile Phone

All these outlets have been covered in step 2c of the training center on setting up your social media infrastructure. So if you haven’t yet gone through all the details of this section then do so because it is 100% important that you do or the steps you follow with the daily marketing plan won’t be as effective.

Get Started With Setting Up Your Daily Plan

View all the steps of setting up your daily marketing plan. Keep in mind the primary goals of the daily marketing plan and stay focused on implementing it consistently.

Daily Content Marketing Plan Outline

Copy and paste this into your own text document or print it out so you have a reminder file (remember the daily tasks will grow as we get to the seo, email, and social media parts of the training program). These are the same notes I use on the Webinars covering the daily content marketing plan outline.

Google Alerts Postings Using Posterous – 3-4 a day

With each share do the following:

  • Change the title
  • Add your keywords and vary them in the following two ways:
    1. Vary by position of keyword in the sentence.
    2. Vary the text of the keyword phrase.
  • Add unique commentary
  • Schedule it throughout the day.

Unique Posts Through Your WordPress Panel – 1-2 a day

  • How’s The Market Post
    -Add your keywords and vary them in the following two ways:
    1. Vary by position of keyword in the sentence.
    2. Vary the text of the keyword phrase.
    -Add unique commentary
    -Schedule it throughout the day.
  • IDX Listing Post
  • Any videos and/or unique blog post content you created.

In The Field Posts Through Your Mobile Phone Using Posterous – 1-2 a day

  • Add your keywords in the title (vary them in 2 ways)
    a. Vary by position of keyword in the sentence.
    b. Vary the text of the keyword phrase.

This is the content phase of the marketing plan. SEO, Social Media, and Email tasks are on further lessons.

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