Big time SEO and Pay Per Click problem many agents do!! Are you one of them? This will cost you big time if you are. And if you hired someone then fire them for doing this and costing you! Watch this video now so you don’t commit the same error.
This is a quick video showing you the 1st page Google ranking success of one of our clients Christophe Choo of the Beverly Hills Real Estate market. He started work with us in January of 2010 and it only took him 6 months to get on the first page of Google for the competitive term “Beverly Hills Real Estate” and several others. And this is all on his own doing his own blogging and website updating! No need for expensive monthly SEO costs that can go up to 25-30k a year!
The key to his success has been his ability to follow our marketing plan and advice perfectly and consistently (combined with being on our marketing website system of course). Check out the videos below to see and hear about the details.
Video Update Of Our Client’s Success
This Is The First Video Referenced Above
I watch many SEO videos to stay on top of the ball on the market and this video is one of them that I feel goes into great depth without getting confusing. It’s a long video but seriously worth it if you are genuinely looking to succeed with your real estate marketing.
Another thing is that this video is much better than the always “general” SEO training done by the real estate industry. This video is created from someone in the SEO world where they usually are on top of the market (instead of lagging behind real SEO trends like the real estate world).
Jeff Finkelstein delves into the fundamentals of how search engines work, what they look for, and what you can do both on your website and external to your site to enhance your search engine optimization efforts. Learn about page rank, keyword density. inbound links, and more.
In this webinar we cover how to use the following features that Youtube provides to increase how your individual videos rank in Google:
- Video Responding
- How To Use Annotations
- How To Increase Traffic To Your Youtube Videos
After you follow the steps in this tutorial in combination with the training on how to use your real estate keywords properly on Youtube, then you can achieve a higher search engine ranking for your individual videos.
In this webinar we cover the step by step process of where you should be inserting your target market’s keywords on Youtube. This covers everything from the following:
- Linking To Your Site
Then you will learn how to take advantage of long tail keywords and rank high on the first pages of Google using your videos as the main tool.
This is a recorded webinar on the basics of Search Engine Optimization that I did after holding an office meeting for one of our favorite Managers Lyle Elliot of Prudential Ventura. Since an office meeting can only go so far with teaching, this was a great follow up.
Sooo…managers, brokers, and agents with big teams…don’t be shy to ask! I’ve learned that when you ask for the moon you’ll be surprised by how often people are willing to give it to you
This is a long webinar recording that goes into complete depth on fully using your keywords. You don’t have to do everything covered in this webinar for all your blog posts. This is to educate you on the concept more than anything. The #1 key area you should be putting your keywords is in your Post Title and your Custom Title Tag (both explained in the video below).
This is an older tutorial I have done but the content is the exact same content I would say if I recorded this today. So treat this information as 100% relevant to today still.
Many agents are still not using their keywords properly and missing out on easy search engine ranking. This video will cover how to properly use your target SEO keywords when you write your blog posts.
Watch The Keyword Usage Tutorial Below
Long Term Internet Success Requires Planning
When you’re going to use the internet as a marketing tool for your real estate business do not go the way of Toys ‘R’ Us.
The toy company bought the domain name Toys.com for $5.1 million. Problem is, they did not do their research properly since the new domain name had been de-indexed by Google! With Google if you’re not indexed you will not be found in a search.
Apparently they forwarded their domain name rather than transferred it and the site was re-indexed which caused it to lose it’s top ranking for the search team “toys”. Ouch. Bad for a business that wants to be found by the millions of people online for the product they sell!
Lesson: They should have asked an SEO consultant for help before jumping into that decision.
Real Estate Agents And Toys R Us
Lots of agents are like Toys ‘R’ Us in that the internet is a back-burner thought. Many agents in real estate will begin blogging without doing keyword research or without having an overall business plan for their internet marketing. As you’ve read the people at Toys ‘R’ Us obviously didn’t think it was important and it cost them big time.
The internet is overlooked by businesses and *ahem* real estate agents. The fact that even Toys ‘R’ Us – who has the financial resources to hire an SEO consultant – can make a mistake shows that even something as simple as forwarding a domain name over transferring it can have a huge impact on your business. Of course the toy store has the resources and holds a large enough market share that they’ll bounce back from it. You can’t say the same for real estate agents.
Before you do anything on the internet have your game plan ready. Do your research and have a purpose for the site.
Have a great day!